We are pleased to announce that the Grand Seiko Flagship Boutique New York at 540 Madison Avenue has reopened its doors with a dedicated pop-up space.
We are pleased to announce that the Grand Seiko Flagship Boutique New York at 540 Madison Avenue has reopened its doors with a dedicated pop-up space.
As spring passes over to summer, the land turns lush and green. Pulling its inspiration from this scene, the SBGH271 dial—with its unique texture, subtle coloration, and mesmerizing shimmer—evokes these early moments of summer.
The case design also pulls inspiration from a distinct source, this time from Grand Seiko's history. Launched in 1967, the 62GS was Grand Seiko’s first automatic watch. This timepiece gained popularity for its striking design, which featured a mirrored, multi-sided case and wide dial opening made possible via a bezel-free construction. The contemporary interpretation of the 62GS design can be seen here.
Powering the watch is Caliber 9S85, a sophisticated Hi-Beat movement running at 36,000 bph. This modern movement makes use of innovations to its mainspring, hairspring, and escapement to improve precision. Grand Seiko manufactures this movement at Studio Shizukuishi in Iwate Prefecture.
Free 2-3 Day Shipping
2-Week Returns & Exchanges
Exclusive 6-Year Warranty
Customer Support
Free shipping is 2-3 business days via Fed Ex Signature Required. Orders placed before 2 pm ET are generally processed and shipped on the same business day, and orders placed after 2 pm ship the following business day. Orders are processed Monday – Friday, and orders placed on Holidays will be processed the following business day. Next Day Service can be purchased for $50 and includes Saturday Delivery when applicable. Please see TERMS for more.
Products may be returned to Grand Seiko Boutique Online within 14 days of the delivery date. Option for a return and refund or exchange is possible when the watch is returned in new, unworn condition, with all original contents included in the package. Upon receiving your return, Grand Seiko will verify the condition of the watch. If there are any missing items, damage, or wear found, you may be subject to fees accordingly. Please be sure to remove any jewelry or other watches before trying on the watch to avoid damage. Please do not size the watch if you return it as it will not be considered new. Please contact the Grand Seiko Boutique Online team HERE to initiate a return. Please see the TERMS for more.
Warranty – All Grand Seiko watches come with a 5-year international warranty. Grand Seiko Boutiques and Grand Seiko Boutique Online provide an additional 1-year warranty at no additional charge for a total of 6 years coverage under the limited warranty. Please see the TERMS for more.
Email, Phone, and Live chat info:
Scheduled hours of operation are Mon-Fri 9am-6pm. However, Grand Seiko Boutique teams may be able to assist at other times depending on availability.
Email: boutique.online@grand-seiko.us.com
Phone: 888-300-8463
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